About Visit Tri-Cities

Visit Tri-Cities is the regional Destination Marketing Organization for the Greater Tri-Cities, Washington Area, comprising of Benton and Franklin Counties.

Our Vision

Inspire, reward and celebrate the spirit of exploration and discovery.

Our Mission

Fuel transformational growth in the Tri-Cities through tourism.

Visit Tri-Cities aggressively promotes tourism to create a diverse economy for the region.

In 2022, visitors spent $594.7 million in Benton and Franklin Counties. Included in that figure:

State and local tax revenues in the amount of $74.2 million were also collected, supporting services enjoyed by residents long after the visitor is gone.